William Rhind is the Managing Director of ETF Securities(US)LLC. ETF Securities is a leading independent provider of Exchange Traded Funds (ETFs). In the US, ETF Securities has launched 7 physically backed precious metals ETFs and manages around $4bn USD. ETF Securities pioneered the world's first physical Gold ETF in 2003, in Australia. William's primary focus is to build the firms distribution capabilities in North America and expand ETF Securities leading franchise in commodity ETFs. He joined ETF Securities in March 2007 from the ETF business of Barclays Global Investors (iShares).

William has worked in the European ETF industry since it's inception and is currently based in New York. Prior to ETF Securities, William was an investment banking analyst at Nomura International in London. William is a regular commentator in the press and specialist guest on TV programmes such as CNBC, FOX and BNN. ,